Data Deletion

1. Overview

You can ask us to delete your data at any time, and you do not need a reason. This page explains exactly what we hold, how to make the request, what happens after you do, and how long it takes.

If you connected a Meta account — a Facebook Page, an Instagram Business account, or WhatsApp Business — you have an additional route: removing GrowthEye from your Facebook settings notifies us automatically and starts the deletion without you contacting us at all.

2. Data We Receive from Meta

When you connect a Meta account, GrowthEye receives only what you approve during the Facebook authorisation dialog. Depending on which features you enable, that can include:

• Your basic profile and email address, used to identify the connecting user.
• The list of Facebook Pages and Instagram Business accounts you manage, and access tokens for the ones you choose to connect.
• Page and Instagram insights — reach, followers, views, engagement and similar metrics — used to build your reports.
• Ad account, campaign and ad performance data, used for the same reports.
• Messages and comments on your Pages and Instagram media, if you enable the shared inbox, so your team can respond to them in one place.
• Lead form submissions from Meta Lead Ads, if you use lead routing.

Our Privacy Policy lists every permission we request and why.

3. How to Request Deletion

Any of these three routes works. Choose whichever suits you.

4. What We Delete

When you delete your Meta data, we remove all of the following:

• Every access token issued through your authorisation, for your user account and for each connected Page and Instagram account.
• The connection records linking your GrowthEye workspace to your Meta assets.
• Page and Instagram insights, ad performance data, and the per-post metrics behind your reports.
• Messages and comments collected into the shared inbox, including their attachments and sender profiles.
• Lead form definitions and the raw API responses we stored while building your reports.

We also unsubscribe from your Pages' webhooks, so Meta stops sending us new activity, and we revoke our access with Meta directly rather than waiting for the token to expire.

5. What We Keep

Deleting your Meta data does not delete your GrowthEye account or the records your business owns. Leads, contacts, deals, notes and activity history remain, because they are your customer data rather than Meta's — including leads that originally arrived through a Meta Lead Ad. We do strip the Meta identifiers attached to those records, so nothing remains that points back to the Meta platform.

If you want your entire GrowthEye account deleted as well, say so in your request and we will remove everything.

Two categories survive any deletion request, for reasons outside our control: billing records, which Indian financial regulation requires us to retain for seven years, and anonymised aggregate statistics that contain no identifiers and cannot be traced to you or your business.

6. Timeline

• Immediately: access tokens are revoked and we stop collecting anything new.
• Within 30 days: your data is purged from our production systems.
• Within 90 days: encrypted backups containing it are overwritten on their normal rotation.

Most requests finish well inside these windows. The limits exist so you know the outside bound, not because we wait.

7. Check a Request

Every deletion request gets a confirmation code. Enter it on the status page to see where your request stands.

8. Contact Us

Questions about a deletion request, or about what we hold, go to our Data Protection Officer: